Creating A Next-Generation Social Responsibility, Ecommerce And Communication Platform

As information sharing and socialization converge on the Web, it has become increasingly important that software developer\’s focus is on creating intuitive platforms that connect an individual\’s interaction needs with the world around him. By bridging the gap between social consciousness, transactions and socialization, the next-generation social media platform needs to incorporate three key components: social responsibility, eCommerce and communication.

Social Consciousness Despite the effectiveness of existing fundraising efforts, it takes a lot of media coverage for brands to make the most of their relief efforts. Because of this effort, overhead can increase and the net donation amounts decrease. What if you could reduce overhead and provide direct support to the charities in question? What if a celebrity could host a telethon and get instant donations from fans with little to no overhead costs?

By eliminating extra steps, the platform should deliver both the content and the means to participate in charity events.

Online Commerce Is it easy to buy something off a social media site? Not really. Something that social media sites have not done well is allowing people to make money directly. It would make sense that if you reduce the steps or clicks to a purchase, then you stand to make more money. If social media sites provided ways for individuals to sell \”things\” from their profiles and process payments, then revenues could increase overall. Online commerce stands to gain if this platform took an extra step to safeguard personal information from being phished by using an alternate currency exchange method. Think about it.

A new platform needs to integrate online commerce with the user-experience so that content creators and retailers can have more direct access to consumers.

Interaction The next-gen platform must put communication tools on the top of the feature set. Communication and interaction are still the most important part of the social media experience. Webcams, live chatting, video mail and media sharing must be simple and without the need to install endless plugins and codecs. An integrated platform where both the physical and virtual worlds intersect and interact must not sacrifice privacy either. Investing in furthering communication tools should be a top development priority.

Communication must be immediate and guarded. The next-generation platform must treat the individual, not the content, as its focus.

Learn about next-generation social media platform possibilities by joining StarCAM – the gateway to the stars!.

Technorati Tags: actors, actresses, celebrities, charity, directors, entertainment, fanbase, Hollywood, music business, Musicians, social media, social networking, social responsibility